Iced teas will be evaluated May 14, 2013 at Wilbur Curtis Corporate Headquarters Los Angeles, CA.
The Iced Tea Class is divided into categories according to its market application and sales channels: Ready-to-Drink, Foodservice commercially brewed and Instant. Each category is then separated into sub-categories to represent popular products currently being sold in the marketplace.
Important Dates:
May 7, 2013 Last Day to Enter
May 10, 2013 Samples Due
Wilbur Curtis
c/o Jeff Landy
North American Tea Championship
May 14, 2013 Evaluation
May 21, 2013 Winners Announced
Download the Rules & Regulations
Winners of the Tea Championship Iced Tea Class, will be announced personally and in the wired press release. Winning companies receive a formal announcement letter that includes the tea’s rating and ranking as well as a print-ready seal that can be used for all promotional materials and packaging.
Winning companies also have an opportunity to showcase their teas at the annual World Tea Expo, the premier trade event for the industry, and World Tea East, in the North American Tea Championship Tasting Winners’ Circle if exhibiting.
To view last year's winners, click here.
Each submission into the class is evaluated blind and through organoleptic analysis of the following characteristics: Flavor, Body, Color, Clarity, Balance. An overall numerical value on a 100‐point scale is then calculated based on the ratings of each characteristic above. First, second and third place winning teas are determined by rank.
